Programs in Communication
Areas of Concentration
Majors in communication choose one of the following three (3) concentrations:
Advertising and Promotions
Explores the use of creativity and the construction of effective visual and verbal messages for various media: print, audio, video, and electronic. The program focuses on the impact of new technologies relative to advertising, promotion, and public relations.
Personal and Professional Communication
Explores concepts, theories, and skills involved in both impersonal and personal relationships. Looks at how people communicate with and within organizations. Students learn to analyze organizational issues, apply relevant communication theories, and demonstrate competent behavior in organizational situations.
Film, Television, & Digital Production
A hands-on program that focuses on the creative and technical aspects of film, television, and digital production. Students take courses in studio and field production as well as additional courses in a variety of specialized topics related to their career goals and interests.