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Course Descriptions

SMT 510 - Governance and Administration of Sport  

A global examination of the role, impact, and power of governmental and non-governmental organizations that govern and administer amateur and professional sports including their organizational structures, governance mechanisms, and management challenges. (3 credits)

SMT 511 - Sport and Entertainment Finance 

Fundamental principles of economic theory and fiscal management strategies are applied to the sport and entertainment industries. (3 credits)

SMT 512 - Sport & Entertainment Law  

Provides an introduction to the fundamental concepts, principles and practices consistent with the legal responsibilities associated with the management of sport and entertainment environments. (3 credits)

SMT 513 - Marketing and Sales in Sport and Entertainment  

Provides an introduction to the marketing of sport and entertainment products and services. Includes a framework for strategic marketing; consumer behavior; market segmentation, targeting and positioning; elements of promotion; sponsorship strategies; product pricing and distribution and implementation of current technologies. (3 credits)

SMT 514 - Global Issues in Sport and Entertainment  

An exploration of significant financial, governance, legal and cultural issues challenging the sport/entertainment manager in professional, open amateur, Olympic, and college sports in the global sports and entertainment environment with an emphasis on the development of strategic positions and understandings that will enhance management success. (3 credits)

SMT 515 - Facility and Event Management 

An introduction to the marketing of sport and entertainment products, services, experiences and facilities. Fundamental marketing principles are applied to specific situations. Includes a discussion of strategic marketing; understanding consumer behavior; market segmentation, targeting, and positioning; promotion mix elements; sponsorship programs; and product pricing and distribution. (3 credits)

SMT 516 - Sport Ethics  

An examination of the ethical issues confronting the sports management professional based on an understanding of the purpose and conditions of the “right” sport contest and fair moral and non-moral decision-making with an emphasis on applied ethics and student mastery of moral reasoning. (3 credits)

SMT 517 - Principles of Entertainment Management 

Provides a conceptual foundation for entertainment management; specific duties assumed by managers including financial management, human resource management, group dynamics, labor relations, risk management, facility and event management and promotional strategies as applied to the entertainment industry. (3 credits)

SMT 518 - Agent Artist Management 

Provides fundamental concepts and practices of human resource management appropriate to the entertainment industry. 

REC 575 - Operational Research

For recreation, park, and leisure service practitioners seeking knowledge and techniques  to conduct interest surveys, feasibility studies, appraisals, program evaluations, projections,  and other types of research related to recreation. Scheduled summer and spring  semesters of even years. (3 credits)

REC 583 - Practicum 

Faculty-approved and supervised experience in the area of student’s interest. Position  should be at a supervisory or administrative level. Scheduled summer semesters. (3 credits)

REC 588 - Special Project  

This course will require three parts: a proposal, final project, and a written report. Students  will be assigned to an adviser to complete these requirements. Specific special  project guidelines are available on the School of Graduate Studies website. Prerequisites: Departmental permission. (3 credits) 

REC 590 - Thesis 

Prerequisites: Departmental permission. (3 credits)

REC 591 - Thesis Seminar II  

Completion of a thesis including: methods, results, discussion, summary, conclusions and recommendations for future study. Prerequisites: REC 590 and departmental permission. (3 credits)

Business Electives: 

MBA 505 - Marketing Management  

This course will enable students to understand the processes involved in the planning, creation, valuation, distribution (both traditional and e-commerce) and sale of products and services. During this course, students will explore the tasks and decisions facing marketing managers. Particular areas of focus will include market and competitive analysis, customer behavior, and the design and implementation of marketing strategies (product, price, promotion and distribution) in domestic and international markets. (3 credits) 

MBA 506 - Financial and Managerial Accounting 

Emphasis is on financial accounting theory and practice oriented toward the use of financial statements for decision-making. Cost concepts and principles as a managerial tool in planning, controlling, and decision-making are also covered. (3 credits)

MBA 507 - Legal Issues in Business and Management  

This Business Law course emphasizes the legal aspects of business decision making. It exposes students to the basic principles of law with regard to starting, expanding and operating a small or large business. It also includes the study of the judicial process, torts, contracts, agency, partnerships, corporations, intellectual property and certain aspects of UCC. (3 credits)

MBA 510 - Project Management 

This course focuses on the importance of the project management lifecycle and processes. Moreover, this course enables students to understand, select and apply the necessary tools to plan, execute and manage resources, costs and time constraints in a typical change project. Students also learn how to acquire the necessary skills for understanding the issues inherent in the creation and management of a project team along with identification of risks and their mitigation to ensure a successful achievement of the project’s objectives. (3 credits)